ALL WRAPPED UP

It can be hard to resist the calling of your favourite chocolate bar. At the checkout, the vending machine at work, a birthday celebration box. All these little moments where your will power is tested. Give in… just one won’t matter. Maybe just one more…

These days however there’s so much more to draw you in than the simple longing for the delectable cocoa confectionery. Packaging plays a huge part, and has done for some time now.

Ignoring the staple brands, we’re talking about the less well know, the artisanal brands, the cocoa crafters. Like craft beers, their packaging is their selling point, making shelf impact its key function to sell us the goodness of what’s inside the wrapping, and often times, other than the type of content we’re craving, is the only indication we have.

Raaka Chocolate
raakachocolate.com

Marou Chocolate
Marou Chocolate
marouchocolate.com

Utopick Chocolate
utopick.es

Hush Chocolate
hush-uk.com

xoxolat chocolate
Xoxolat Chocolate via The Dieline

Doisy and Dam
doisyanddam.com

Gotham Chocolates
gothambarandgrill.com

Nibmor Chocolate
nibmor.com [Cover Image]